Viceroy is a cigarette brand with a rich long-term history. This is a brand which is famous in many countries. For the first time these cigarettes appeared in USA more than 65 years ago. I 1952 they became the first cigarettes which had the acetated filter. This brand has recently appeared in the East European market. This brand has such benefits: System of a double coal filtration (the double filter with system of a coal filtration gives unique softness to taste of perfect tobacco grades. The reasonable price makes quality of Viceroy accessible to the majority of consumers.